Tuesday, 22 February 2005


The white one

"What's the white one for?"

The cashier at the Co-Op was pointing at my wrist, not my headphones. And with those words she became the first person to ask me about makepovertyhistory.

The conversation was short. She was looking at the band more as a fashion accessory than a statement, but I guess that's how the message gets spread.

At least with this campaign the one-minute message is easy. You need only say three words. (But why is it only ever cashiers who ask?)

Posted by pab at 21:43 | Comments will be back later in the year. Please email me instead!